Patrick Hunt | Jul 6, 2023 | Blog, Digital Health, News
Truth Initiative’s EX Program is partnering with Lirio, a behavioral science tech company, to expand its member marketing capabilities. Through this partnership, they’ll harness the power of AI to drive even greater reach of their tobacco cessation program to employees and members.
E. Susanne Blazek, Ph.D. | May 18, 2023 | Behavioral Science, Blog
In 2023, return on investment and clinical validation of a technology’s platform will be greatest indicators of a digital health company’s success (GSR Ventures, 2023). Recent efforts to examine clinical robustness in digital health companies find that many have in...
Patrick Hunt | May 3, 2023 | Artificial Intelligence, Blog, Digital Health, Health Equity
March went out like a lion in the health tech world, with ViVE 2023 in Nashville the last week of the month, and spring conference season continued with HIMSS 2023 in Chicago in April. It was a whirlwind of activity for these dueling conferences, with many of the same...
E. Susanne Blazek, Ph.D. | Apr 17, 2023 | Behavioral Science, Blog
“For a just selection, everybody has to take the same exam: climb that tree.” In this well-known satire of the education system, it matters a tremendous amount on your selection success whether you’re a dog, a seal, a goldfish, or a monkey. In healthcare, the cartoon...
Amy Bucher, Ph.D., E. Susanne Blazek, Ph.D. and Ashley West | Apr 17, 2023 | Behavioral Science, Blog
Breast cancer represented almost 12% of all cancer cases worldwide in 2020, and a quarter of cancer diagnoses in women. Yet, despite recommendations that all women age 40 and over have an annual mammogram (starting even younger for women with family or personal risk...
Lirio | Aug 26, 2022 | Blog, Consumer Acquisition & Engagement, Consumer Satisfaction & Loyalty, Digital Health
Chief Digital Officers, or CDOs, are an emerging position in healthcare. As the emphasis on digital health increases, their responsibilities are taking on increased significance, with some industry leaders even touting the role may surpass the CEO’s importance in the...