Solving From the Outside In: the Art of UX Design
Join us as we discuss UX and UI design with VP and Senior UX Designer at Regions Bank, Mike Rapp. Mike discusses his journey shaping user experiences across various industries, the difference between UX and UI, approaches to UX problem solving, and how it all plays into the art of effective email.
30-minute listen
Marten den Haring Joins Lirio as Chief Product Officer
This week, Marten J. den Haring, Ph.D., MSc, joins the Lirio team as Chief Product Officer with over 20 years of experience growing major software companies in the US and Canada. Den Haring recently held executive positions at Element AI and Digital Reasoning, two highly respected AI companies.
4-minute read
Turning Pineapples Into Piña Coladas: Using Behavioral Science to Make a Better World
Greg welcomes Lirio’s new Chief Behavioral Officer, Chandra Osborn, Ph.D., MPH to The Behavior Change Podcast. Listen as they discuss Chandra’s background in behavioral science and psychology, her experience working at Vanderbilt University and One Drop, her exciting position at Lirio, and her affinity for pineapples.
34-minute listen
Availability Bias – Lirio Bias Brief
Availability Bias is a mental shortcut that leads people to assume that things they can more easily recall are more likely to occur. As a result, people tend to weigh their judgments toward more recent information.
3-minute read
Calling System 1: A Whole-Minded Approach to Behavior Change
Lirio Sr. Director of Behavioral Science Greg Stielstra walks listeners through a preview of The Whole Mind Webinar series, in which he discusses dual process theory, Systems 1 and 2, relevant cognitive biases, and more. Listen to learn how engaging the whole mind gives communicators our best shot of driving behavior change.
32-minute listen
Temporal Landmark Effect – Lirio Bias Brief
Dates that stand out as being more meaningful—such as the start of a new week or financial quarter, a birthday, or a holiday— signal the start of a new, distinct time period. These “temporal landmarks” make people more motivated to pursue their goals because specific dates make it easier for them to mentally separate their past imperfections and failures from their future self.
4-minute read
Key Hire Chandra Osborn Joins Lirio
Chandra is highly skilled and respected in behavioral science, having worked tirelessly to expand behavioral research and analysis in both the public and private sectors. Her insight will be invaluable to the evolution of Lirio’s behavioral archetypes and engagement framework.
5-minute read
Ingroup/Outgroup Bias – Lirio Bias Brief
Here we examine the tendency to favor members of one’s own group (“us”) over those in other groups (“them”). Ingroup/outgroup bias, # 8 on Lirio’s list, can have a huge impact on behavior—but will it be the impact you intended?
8-minute read
The Big Turn Off: How Behavioral Science is Reducing Energy Consumption
Beth Karlin of the See Change Institute shares her findings with Lirio. Listen for a brief description of loss aversion and learn how behavioral science can be applied in real life to behavioral energy programs to influence energy users to build better habits.
29-minute listen
Omission Bias – Lirio Bias Brief
Omission bias can cause people to make irrational decisions rather than weighing the odds of each outcome. Learn about bias #149 and it’s implications in healthcare and beyond.
4-minute read