New research highlights a growing gap between AI investment and meaningful patient engagement at health systems. In a recent article, Lirio Chief Behavioral Officer Amy Bucher explains why most AI-driven engagement efforts fall short—and how “N-of-1 personalization” could help hospitals move beyond generic outreach to improve outcomes and operational efficiency at scale.
Amy Bucher, PhD. Chief Behavioral Officer of Lirio (Knoxville, Tenn.). Dr. Bucher, an internationally recognized expert in motivation science and behavioral product design, leads Lirio’s behavioral science team, where she develops AI-powered Precision Nudging solutions that enhance health outcomes through behavior design. She co-directs Lirio’s behavioral reinforcement learning lab and supports a $7.3 million Advanced Research Projects Agency for Health initiative with Vanderbilt to improve healthcare chatbot reliability. She also authored Engaged: Designing for Behavior Change, and holds two patents in digital health personalization. Dr. Bucher has transformed behavioral science into machine-readable content for AI systems, helping Lirio blend research, empathy and cutting-edge tech to empower patients at scale. Her influence extends past the company to include keynote speeches, academic leadership and pioneering real-world pplications of behavioral AI in healthcare.