personalized engagement
It all starts with one perfect nudge.
Personalized to the individual, timed to the moment.
meaningful movement
To move people out of the inbox.
Wherever you want to move people – we’ll nudge them there.
powerful outcomes
Powered by behavioral science and agentic AI.
Behavioral science understands the barriers. Agentic AI selects the best approach to overcome them. The result: industry-leading follow-through.
Solution
Tired of Messaging the Masses?
Meet Precision Nudging®
People want to make better health decisions—but barriers like fear, cost anxiety, and procrastination get in the way. That’s where Lirio steps in.
We engage with patients, members, and consumers who stall, hesitate, or even drop off. Deeply personalized, n-of-1 outreach helps people overcome barriers and take the right next steps for their health—today, and tomorrow.
We call it Precision Nudging®.
Across enrollment, engagement, and navigation, we help healthcare organizations turn missed opportunities into action by closing care gaps, reducing costs, and improving outcomes.
IMPACT
The Secret to Moving Patients & Members at Scale
Behavioral science reveals an individual’s barriers. Agentic AI delivers the personalized nudge that moves them forward. It’s the only way to drive true n=1 behavior change in healthcare—and it’s only possible with Lirio.
01 Understand
Lirio understands each of your patients in context. We identify their behavioral, emotional, and cognitive barriers and match them with proven behavior change techniques to move them (not people “like them”).
02 Personalize
Lirio selects the the exact right mix of behavioral interventions for each member and their context—then builds a custom nudge sequence for the individual.
03 Orchestrate
Once the optimal nudge is selected, Lirio orchestrates deeply
motivational outreach with the best message, channel, and timing for
each individual.
04 Optimize
Each time a patient or member engages, Lirio’s platform gets smarter—learning from best practices across millions of personalized interactions, so each nudge is more effective than the previous one.
Good News: You Don’t Need Another Platform
You already have the tech stack—CRMs, data warehouses, marketing automation, engagement tools.
But technology alone doesn’t change behavior.
Lirio leverages your existing systems to deliver messages powered by behavioral science and agentic AI, fine tuning every message, channel, and workflow with Precision Nudging® that drives real action.
Results
Behavior Change, At Scale
With more than 400M+ nudges delivered per year, the results are meaningful and measurable. The science works.
nudges delivered
direct margin added via targeted interventions
reactivation of patients lost for 3+ years
HbA1c improvements in under 6 months
Testimonials
Real People,
Real Follow-Through
When your patients and members feel seen, small nudges make a big impact. Hear from among the millions who—thanks to Lirio’s help—were motivated to take the next steps to improve their health.
Join The Ecosystem
Let’s Nudge Patients, Members, and Consumers Forward—Together
Whether you’re a health system, health plan, life sciences organization, or retail pharmacy, Lirio will help you reach your patients, members, and consumers—precisely and personally.
Solve many challenges with one, singular solution
Tackle your biggest problems—such as patient acquisition, care gap closures, and care transitions—one patient at a time.
New Research: What 75+ Health System Leaders are Prioritizing Now
Enterprise Health System Engages 84% of Women Past Due for a Mammogram
The Definitive Guide to n-of-1 Personalization
Solve many challenges with one, singular solution
Tackle your biggest problems—such as member acquisition, enrollment, and care gap closure—one person at a time.
New Research: 75+ Payer Leaders Share AI Investment Strategies
Why Behavioral Science Helps Payers Crack the Equity Code
The Definitive Guide to n-of-1 Personalization
Solve many challenges with one, singular solution
Tackle your biggest problems—such as enrollment and improved adherence—one patient at a time.
New Research: 75+ Life Sciences Leaders Say Non-Scalable Solutions Affect Optimal Engagement, Adherence
How Payers Can Realize Hard ROI From Hyperpersonalization
Lirio featured as 1 of 5 AI-powered pharma marketing tools that delivers results.
Solve many challenges with one, singular solution
Tackle your biggest problems—such as medication adherence, vaccine uptake, and clinic utilization—one consumer at a time.
New market research shows growing interest in behavioral change technology to enhance engagement
Why high vaccination rates start with motivation—outreach co-development takeaways
Patients aren’t just ‘patients’ anymore—how Lirio covers consumer needs, with results
Explore the Science of Moving People
Browse our articles, insights, and evidence:
In the News
MedCity News includes Lirio in “Why AI Is Falling Short on Patient Engagement at Hospitals?”
Lirio Chief Behavior Officer Amy Bucher, PhD, in a fascinating new interview.
Press Release
Lirio Precision Nudging Solution Now Available in the Microsoft Marketplace
“Being part of the Microsoft Marketplace enables us to scale our mission to empower people to live their healthiest lives,” says Marten den Haring, Lirio CEO.
Blog
Why Visuals Drive Behavior: Rethinking Health Communication in a Skim-Scrolling World
Images influence behavior when it comes to attention span, emotion, and memory, writes behavioral scientist Sarah Deedat, PhD.
Behavior Change Starts With You
Join the leading organizations that won’t go back to traditional outreach—and what Precision Nudging® could do for yours, too.