On this episode of the Behavior Change podcast, we speak with Sara Dadkhah, Behavioral Researcher at Irrational Labs. Sara discusses the science behind incentives, the difference between intrinsic and extrinsic motivation, and the critical components of an effective behavior change program.
Join us as we discuss the science behind making commitments with Managing Director at Irrational Labs, Evelyn Gosnell. Evelyn explains how lack of awareness of intent, goals, or future obstacles can impede behavior change progress and how to leverage those insights in product and app design.
Join us as we discuss UX and UI design with VP and Senior UX Designer at Regions Bank, Mike Rapp. Mike discusses his journey shaping user experiences across various industries, the difference between UX and UI, approaches to UX problem solving, and how it all plays into the art of effective email.
Availability Bias is a mental shortcut that leads people to assume that things they can more easily recall are more likely to occur. As a result, people tend to weigh their judgments toward more recent information.