The Great Delay: How Deferment Impacts the Entire Consumer Journey of Care
After decades of patient engagement strategies, COVID created a gap/dislocation between those who provide care and those who seek it when patients were regularly told to stay away from care settings. Today, record numbers of Americans are still putting off care—to the detriment of their health and continuity of care. Why?
Join Lirio Chief Evangelist Patrick Hunt and special guest Ryan Donohue, Strategic Advisor at NRC Health, as they explore the drivers of deferment and the surprising truths about traditional patient experience. How does access and engagement correlate with motivation, and what matters most to consumers as they make their way through healthcare? With a glaring spotlight on these changing dynamics amid worsening outcomes, the healthcare industry must identify what it will take get people to return and keep them engaged in a more equitable, consumer-oriented future.
Questions and comments from our audience are highly encouraged! See you soon.
About Ryan Donohue
Ryan Donohue is considered a thought leader in the realm of healthcare consumerism. He currently serves as Strategic Advisor for NRC Health, the largest surveyor of healthcare consumers in the US, and as an Advisor and Faculty Member for The Governance Institute, the leading educator of healthcare executives and trustees in the country. Ryan has authored many publications on the topic of strategic branding and consumerism including “The New Payer: What Makes the Healthcare Consumer Tick?” and “The Curious Case of the Healthcare Consumer”. To further personalization in healthcare, he is helping launch the first ever Human Understanding Institute. His latest research has culminated in a new book called “Patient No Longer” which is now available through Health Administration Press, a division of the American College of Healthcare Executives. Ryan and his wife Andrea have four wonderful, strong-willed children ALL under the age of ten and reside in Lincoln, Nebraska.
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