Case Study: Bon Secours Mercy Health Engages 80% of Women Past Due For a Mammogram

Breast cancer is the most diagnosed form of cancer among women in the United States, impacting nearly 1 in every 8 women. This year alone over 280,000 women will be diagnosed with invasive breast cancer. 

Many women falsely believe mammograms are not a priority for them, creating a barrier to timely screening and intervention. 

In response to this and other scientifically identified barriers, Bon Secours Mercy Health (BSMH) partnered with Lirio to create Lirio Precision Nudging™ solution to deliver hyper-personalized messages specifically designed to move patients to schedule and attend their mammograms. 

In 14 months, Lirio’s Precision Nudging™ solution reached 134K patients past due for a screening—including 95 women who caught their diagnosis in a treatable stage.

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You can also read more about how Lirio’s Precision Nudging(TM) solution moved 81% of unengaged patients with diabetes toward PCP visits here.