Learn how health systems can use ingroup/outgroup bias to improve patient engagement and move patients to healthier behaviors.
Articles by Greg Stielstra
How to Leverage the Complexities of Memory to Drive Behavior Change
The Behavior Change Podcast by Lirio explores the various ways humans can leverage behavioral science to personalize our messaging, engage our audience, and drive better behavior at scale. Subscribe to The Behavior Change PodcastTranscript Greg Stielstra: Hello, and...
On the Behavior Change Podcast: The Power of Memory
Next week on the Behavior Change Podcast, we’ll speak with Matt Johnson and Prince Ghuman of Hult International Business School about how memory can be used to drive behavior change. About Our Guests Matt Johnson, Ph.D., is a Professor of Consumer Neuroscience and...
Understanding Human Behavior: The Key to Effective Employee Communication
The Behavior Change Podcast by Lirio explores the various ways humans can leverage behavioral science to personalize our messaging, engage our audience, and drive better behavior at scale. Subscribe to The Behavior Change PodcastTranscript Greg Stilestra: Hello and...
Curiosity – Lirio Bias Brief
Lirio delivers results by drawing insights from hundreds of behavioral biases and theories. Our Bias Brief series walks through specific biases one by one, each thoughtfully selected from our long list of insights. Read on for a brief rundown on the chosen bias,...
The Surprising Ways Incentives Don’t Work, And the Alternatives That Do
On this episode of the Behavior Change podcast, we speak with Sara Dadkhah, Behavioral Researcher at Irrational Labs. Sara discusses the science behind incentives, the difference between intrinsic and extrinsic motivation, and the critical components of an effective behavior change program.
30-minute listen
On the Behavior Change Podcast: All About Incentives
This week on the Behavior Change Podcast, Lirio host Greg Stielstra speaks with Sara Dadkhah, Behavioral Researcher at Irrational Labs about the two types of incentives, intrinsic and extrinsic, and common misconceptions about what works and doesn’t work when it comes...
Let’s Get Hyper-Personal: How Behavior Change AI Supports Population Health
Population health management is taking over the healthcare world, according to the fourth annual State of Population Health survey from Numerof & Associates. The survey collected responses from 528 providers across various types of organizations, and 99% of...
Inspiring Better Habits: The Science Behind Making Commitments
Join us as we discuss the science behind making commitments with Managing Director at Irrational Labs, Evelyn Gosnell. Evelyn explains how lack of awareness of intent, goals, or future obstacles can impede behavior change progress and how to leverage those insights in product and app design.
30-minute listen
Solving From the Outside In: the Art of UX Design
Join us as we discuss UX and UI design with VP and Senior UX Designer at Regions Bank, Mike Rapp. Mike discusses his journey shaping user experiences across various industries, the difference between UX and UI, approaches to UX problem solving, and how it all plays into the art of effective email.
30-minute listen